Avoiding the Engineering-Sales Breakdown

Circle Description

We've all seen it throughout our careers - the breakdown in communication and alignment between Sales and Engineering leaders (and by extension their organizations). We all know better alignment would be better for our companies, our customers, and our teams, but how can we get our Sales leaders to understand? Come discuss ways we can more effectively explain the work engineering does to Sales leaders, how we can drive alignment to ensure our teams are making the most impact, how we can put an end to all the finger-pointing.