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15 Tips to improve profile discovery on LI

Praveen Cheruvu

Engineering Leadership at Anaplan

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Tips for Optimizing Your LinkedIn Profile

  1. Upload a profile picture on LinkedIn - "A picture is worth a thousand words. Make a great first impression with a professional profile picture."
  2. Specify the location of your target city - "Even if you don't currently live there, indicating your desired location can help you connect with opportunities in your preferred city."
  3. Fill in the about section with a brief summary of your skills and achievements - "Highlight your key skills and accomplishments in a concise 4-5 line summary."
  4. Describe the impacts and learnings from your current job/school in the experience section - "Showcase the value you've brought to your current role and the lessons you've learned along the way."
  5. Turn on the 'open to work' option if actively looking for opportunities - "Let recruiters know that you're open to new opportunities by enabling the 'open to work' feature."
  6. Connect with recruiters in your target companies and cities - "Build connections with recruiters who can help you navigate the job market in your desired companies and locations."
  7. Add all the schools you have attended - "Include your educational background to demonstrate your academic achievements and qualifications."
  8. Take advantage of the alumni network - "Tap into the power of your alumni network to expand your professional connections and access potential job opportunities."
  9. Join groups related to your job interests - "Engage with industry-specific groups to stay updated on the latest trends and connect with professionals in your field."
  10. Leverage first and second-level connections for referrals - "Utilize your existing connections to increase your chances of getting a referral, which can significantly boost your chances of landing an initial interview."
  11. Follow professionals in your target industry - "Stay informed about industry developments and connect with influential individuals by following professionals in your desired field."
  12. Connect with people who have similar jobs to your desired role - "Send connection requests to professionals who hold positions similar to the one you're seeking. They may reciprocate and explore your profile."
  13. Check LinkedIn multiple times a day to update your feed - "Frequent visits to LinkedIn help the algorithm recognize your activity and provide you with relevant updates throughout the day."
  14. Add all certifications to your profile - "Highlight your professional certifications to showcase your expertise and dedication to continuous learning."
  15. Take advantage of LinkedIn courses and assessments - "Complete courses and assessments offered on LinkedIn to enhance your skills. These achievements will be displayed on your profile and catch the attention of recruiters and hiring managers searching for specific skills."

Reference: Linked: Conquer LinkedIn. Get your dream job. Own your future


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Praveen Cheruvu

Engineering Leadership at Anaplan


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