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Anuj Rathi

Anuj Rathi

VP of Product Management at Swiggy

 LinkedIn profile

Seniority

10 Years

Hierarchy

Executive

Management Experience

Product Team
Underperformance
Company Culture
Conflict solving
Firing
Leadership
Ownership
Product
Roadmap
Scaling Team
Managing Expectations

Hello everyone! I am Anuj Rathi, VP product at Swiggy, India’s largest food delivery marketplace. I’ve worked with Indian e-commerce companies leading product management for their buyer experience (Flipkart, Snapdeal). Also, with Walmart.com in San Bruno for their multichannel offerings. I’m happy to share my experience and learnings in building products and product management teams :)

Sorry, I am not currently available for mentoring sessions.

Experience

Vice President Of Product Management

Swiggy

Aug 2016 - current

Bringing unparalleled convenience to lives of urban Indians

AVP, Product Management

Snapdeal

Nov 2014 - Aug 2016

Building the best online buying experience for India. My team passionately builds and owns mobile and desktop experiences, assortment, pricing, promotions, growth, payments, and order management products at Snapdeal and Exclusively.

Senior Product Manager

Walmart Global eCommerce

Aug 2012 - Oct 2013

Product owner for store services for Walmart, creating truly multichannel experiences for online pharmacy and personalized photo products, generating $700mm in yearly revenue.

Product Manager

Flipkart

Sep 2010 - Aug 2012

Built the buyer experience for flipkart, taking it from a book-selling website to a multifaceted ecommerce player selling products in 100+ categories. Constantly evolved the product management and engineering processes to support a massive growth of ~100x in 2 years. Redesigned and delivered the first modern, properly branded experience for flipkart with a new visual language. Built a strong customer-first UX strategy, and owned the front-end roadmap. Built the very first mobile commerce site in India for flipkart. Instrumental in launching various categories - mobiles, mobile accessories, cameras, computers and consumer electronics on flipkart.com Product owner of the storefront funnel, laid out multiple building blocks of the Flipkart product. Product Discovery: Launched ‘Autosuggest’, ‘Spell check’, ‘Query builder’, ‘Search within all categories’, ‘Recommendations’ etc to take users to the right products, whether or not the user intent is 100% clear. Setup backend processes for catalog data management to scale and support product discovery User Engagement: Launched ratings, reviews, product comparison, wishlists, social connect, community and game mechanics for truly engaging the flipkart user to research and help decide. Conversion - Launched ‘on page shopping cart', refined checkout flow, instant cashback and constant tweaks in the checkout flow to optimize for a frictionless user flow and highest conversion rates.

Senior Software Engineer

Canvera Digital Technologies Pvt Ltd

Jun 2009 - Sep 2010

• Developed a platform for portfolio site for photographers to support vast number of templates & customizations. • Led the development team for the portal and all online products. Redesigned canvera.com website • Developed 'Photographer of the year' competition site for Better photography magazine/canvera.com - the largest online photography competition in India

Senior Software Engineer

asklaila.com

Dec 2006 - Jun 2009

• Created and led the front end development team for asklaila.com. Was instrumental in earning a pcworld award for asklaila as the best designed online directory (2008) • Created and handled the WAP based solution for asklaila website, m.asklaila.com • Extended the asklaila frontend from a business listings website to include events and movies

Software Development Engineer

Pi Corporation

Sep 2005 - Dec 2006

• Developed a metadata editor with autosuggest, import dialog (for importing images, mp3s, docs, contacts, videos) • Developed recursive slideshow to view images/docs/music in albums or tags for piDocs • Handled state management of the app with cookie trail/back button override of browser.

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